Sales teams often experience seasonal ups and downs throughout the year. But the current global health crisis is hitting businesses especially hard.

People are being forced to change their lifestyles, adjust to working from home and reevaluate their needs. With all of this uncertainty, it’s important to communicate with your customers and your team with empathy and compassion.

Your customers have plenty of questions right now. They’re wondering how this crisis will affect their business. Meanwhile, your team is looking for guidance on how to manage and retain their leads and clients.